Shanghai International Fashion Jewelry Expo 2027

About the fair

The Shanghai International Fashion Jewelry Expo (FJE) takes place at the Shanghai World Expo Exhibition & Convention Center. As the first specialized B2B show in the global fashion-jewelry calendar each year, FJE has quickly become a key sourcing venue for brands, retailers and designers. It presents a wide range of products, including handmade jewelry, fashion accessories, natural-material items and cultural-heritage pieces. Organized by Gehua Exhibition and the Shanghai Fashion Accessories Society, FJE covers 50,000 sq m, hosts more than 1,000 exhibitors and draws over 30,000 professional buyers from more than 60 countries. As a core part of Fashion Accessories Shanghai, FJE runs alongside the Hats, Scarves & Gloves Expo and the Hosiery Expo, giving exhibitors and visitors a one-stop solution for sourcing across categories, exploring trends and international business cooperation within the global fashion-accessories supply chain.

Manufacturers making what this fair covers

Factories in our directory whose product lines match this fair. Worth contacting before you book the trip — or instead of it.

Planning the trip

• Register the badge online. Every major fair issues visitor badges in advance, and on-site registration means queueing on the busiest morning of the show. Registration usually opens one to two months out.
• Check the visa position early. China's entry rules have changed repeatedly in recent years, including visa-free arrangements for a growing list of countries and transit exemptions. Confirm what applies to your passport for this month, and ask the organiser for an invitation letter if a business visa is needed — issuing one is routine.
• Book accommodation before the dates firm up. A large fair fills its host city and rates move accordingly. Cancellable bookings made early cost less than confirmed ones made late.
• Decide which halls before you arrive. The bigger Chinese fairs run to several halls across separate phases, and walking them without a plan burns a day. Shortlist the stands you need and treat anything else as a bonus.
• Plan the follow-up, not just the visit. Business cards collected at a fair convert poorly once you fly home: quotes arrive in patchy English, samples stall, and the time difference eats a day per exchange. Deciding who handles that before you travel is what makes the trip pay for itself.